PROLOGIC HITS ANOTHER DIGITAL COUPON MILESTONE: 5 MILLION CLEARED
In October 2010, ProLogic announced that we had cleared over one million digital paperless coupons. Since then, we have continued our progress and have now cleared over five million digital paperless coupons.
ProLogic's exclusive digital coupon clearing process enables retailers to get reimbursed for digital paperless coupons just as they are for paper coupons today. ProLogic works with all the major digital coupon publishing companies and has built relationships with manufacturers and their agents to get digital coupons paid.
With this process now proven with over 5 million digital coupons cleared, retailers can count on ProLogic to effectively manage the reimbursement process for digital coupons. Contact us today for help in getting your digital coupon program going for 2011.
NATIONAL GROCERS ASSOCIATION CONVENTION RECAP
Earlier this month, ProLogic exhibited at the 2011 NGA Convention in Las Vegas, along with thousands of our industry colleagues. Ross Ely, ProLogic's Vice President of Marketing, spoke at a workshop on digital couponing along with Rick Brindle of Kraft Foods and Bill Catania of M-Dot Network. You can watch portions of Ross' presentation on our YouTube channel here.
REPORT ON COUPON USER PROFILES REVEALS SURPRISING INFORMATION
The Media Audit, a research company focusing on marketing and communications, will soon be releasing its 2010 National Report on coupon users.The report indicates that affluent and highly-educated consumers are more likely to clip coupons than those with lower education and income levels. You can read the full article here.
UPCOMING EVENTS
Join ProLogic at the following upcoming events. Registration is now open for both events listed below.
2011 Coupon Information Corporation (CIC) Summit
March 23
Alexandria, VA
2011 Association of Coupon Professionals (ACP) Conference
April 13-14
Atlanta, GA
