Multichannel Consumer Engagement

A McKinsey research study has shown that multichannel consumers can spend four times more annually than consumers who use a single channel – meaning more profitability for retailers. ProLogic's hosted web services provide the flexibility and integration retailers need to reach multichannel shoppers wherever they gather information. From in-lane and store kiosk promotions to retailer websites, email offers, mobile and social media, our solutions enable retailers to coordinate promotions across every customer touch point:

• In-Lane/POS. Validate & redeem digital coupons, deliver instant offers & personalize end-of-receipt printing.
• Kiosk. Offer real-time loyalty program enrollment, personalized offers, digital coupons & more.
• Online/Retailer Websites. Customize online offers and create personalized online loyalty member experiences, from purchase history to point balance, card status, and continuity programs.
• Mobile. Offer mobile club programs and apps, SMS/text offers, digital coupon loading & redemption.
• Social Media. Customize your own campaigns; engage shoppers via Facebook, Twitter & other social media.

To learn more, contact ProLogic.

ProLogic Consumer Marketing Services

A ProLogic Brochure

Released: January 2013

Abstract: Increase shopper loyalty and revenue with a customized solution from ProLogic's Consumer Marketing Services division. To maximize sales and market sales in today's competitive retail environment, you need to engage your best shoppers with offers that earn their loyalty. ProLogic's end-to-end loyalty marketing solution is the answer. Our platform delivers personalized discounts, points-based rewards and other offers based on analysis of shoppers' purchases and demographic information.

Download today.