ProLogic's Board of Advisors
ProLogic's Board of Advisors is a forum to discuss key topics facing the coupon industry. The Board's goal is to develop strategies and tactics to help retailers and wholesalers become more successful with their coupon programs.
Current initiatives include:
- Involvement with the Joint Industry Coupon Committee (JICC) to improve the definitions of coupon denial codes
- Discussions with CPG manufacturers to reduce coupon denials and chargebacks
- Participation in industry groups reviewing the standard 8-cent coupon handling fee
- Definitions of standards and policies around digital coupons
Membership on the Board is by invitation only. Our members include representatives from:
ProLogic will keep our customers updated on activities of the Board through articles in our eNewsletter, the Retailer Advocate.
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